Date: April 6, 2017
Time: 12:00 pm-1:00 pm
Location: Bethel Chamber of Commerce, 184 Greenwood Ave., Bethel, CT
Cost: $10 for non-members, free for chamber members
Tell Me a Story: The Art of Branding
How to tell your story, get people interested, increase sales, and grow your business… all on a shoestring budget
Nobody loves a sales pitch…. Everybody loves a good story. In this workshop, we’ll be discussing how to figure out exactly what your brand is, who your target audience should be, and how to create an engaging story about who you are and what you offer. Once you have your story down, we’ll also discuss cost effective ways to get your story out to the people who need to hear it. We will also cover the importance of a marketing plan, when to try to do things yourself, and when to ask for outside help.
Merrill Loechner, Principal Marcom Consultant for Smith Douglass Associates, has spent over 25 years working in marketing and communications for companies ranging from start-ups to multi-national corporations. Now a small business owner herself, she is using her expertise to bring big results marketing to small businesses that either don’t have their own Marketing Departments or have a small overworked team that could use a little help.
Click here for more information and to register.